Lift and Access March-April 2026 | Page 26

SPONSORED CONTENT

Change the Way You Telehandler By Choosing Merlo America

As construction spending grows in America, it’ s important to prepare for the jobsites of tomorrow by looking at how you operate today. Factors like extreme weather and a growing generational gap in the labor market, as fewer young people enter construction trades, force crews to be more adaptable and efficient as they work. Most construction companies first look to technology to solve this problem, but too many are evaluating solutions with an outdated mindset.

5.1 % Annual Growth in Construction Spending by 2031
In a recently published economic forecast, Merlo America predicts a 5.1 % compound annualized growth rate in construction spending over the next five years, with investments concentrated in just a handful of U. S. states. Much of this growth is centered around a boom in data centers and new construction starts. The winners in the industry will be ready to shift how they operate to capitalize on growth and maximize opportunities.
It starts with creatively solving challenges such as labor shortages and lost work time due to machine downtime and hazardous weather conditions.
One Machine, Many Jobs
Merlo America is here to help operators, owners and fleet managers elevate their operations through a new mindset. We believe that investing in a single-purpose machine that sits idle on your worksite for 80 % of the day is a poor business decision; we want to change the way work is done. Instead
26 l March-April 2026